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Studies from RY show that Megan Markle and Kylie Jenner are leading the way for makeup, hair care and skin care inspirations.
September 13, 2021
By: Melissa Meisel
The research by the global beauty experts at RY studied Google news data to reveal which celebrity beauty regimes see the most coverage. The study revealed Meghan Markle is the most newsworthy celebrity beauty icon. The global sensation has 88.5 million articles written about her hair, makeup and skin care secrets, beating the likes of Kim Kardashian by over 10 million articles. Markle is one of the most heavily covered celebrities by the press, and her beauty regime is no exception. With 88.5 million articles written about her hair, makeup and skin care, she outstrips all of the other celebrities by over 17 million articles and her beauty regime has received almost 67 million more articles than fellow Duchess Kate Middleton. Happi recentled looked into celebrities on Twitter, as seen here. Skinfluencers and More Meghan also took the 8th position for the most popular celebrity ‘skinfluencer’ with 15,440 annual searches to uncover the secrets behind her ultra-natural beauty look, barely-there skin make-up and iconic freckles. Meanwhile, Kylie Jenner is the most popular celebrity ‘look’, with 571,400 annual searches.The huge popularity and influence Kylie holds over the beauty world has encouraged her to launch her own extremely successful cosmetics and skin care line that catapulted Kylie to her billionaire fortune. See the full data below. You can also view the research here.
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